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 | | Novelist (and neuroscientist) Lisa Genova started spreading the word about her first book, Still Alice, on a Web site and blog before she’d even published it. The first edition was self-published through iUniverse in 2007. But Still Alice was later picked up by Simon & Schuster, and in January 2009 it landed Genova on the New York Times’ best-seller list. 
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ReBoot presentation - Online conference organized by DOCSpace, the home of Canadian documentary, in February 2010
South by Southwest - Sessions on March 13 and 14, 2010 with ze frank and Gary Hustwit (both featured in the book)
The Conversation: Social Media, Digital Distribution, and the Future of Film - One-day conference at Columbia University on March 27, 2010
Future Workshops: I’ll be continuing to organize three-hour workshops this year, aimed at further exploring some of the audience-building and career development strategies in the book, accompanied by one or more “guest artists.” If you’re interested in participating in a workshop in your city, just enter your e-mail and city below. If you’d like to discuss bringing the workshop to your city/group, my contact info is here.
And previously...
South by Southwest Film and Interactive Festival: Moderated panels on audience-building and digital distribution - March 15 & 16, 2009. The audience-building panel featured three people from the book: Jonathan Coulton, Natasha Wescoat, and Burnie Burns.
MediaTechTonic: Spoke at this monthly seminar series in Boston for designers, artists, and media makers - March 25, 2009.
Independent Film Festival / Boston: Free panel discussion on how filmmakers are building fan bases online - April 26, 2009.
The Muse & The Marketplace 2009: Panel discussion about how writers can create a Web presence that works - April 26, 2009.
Where Film & Internet Collide: Panel discussion at the Apple Store SoHo - June 8, 2009
Cultivating an Audience & A Business Model: Webinar hosted by PermissionTV - June 9, 2009
Silverdocs Silver Session workshop on “Building Big Audiences and Generating Revenue in the Digital World” - June 17, 2009
Los Angeles Film Festival: Moderating a panel on digital distribution at the fest’s Financing Conference. June 20th, 2009.
DIY Days Philadelphia: Presenting on Fans, Friends & Followers - August 1, 2009
National Alliance for Media Arts & Culture National Conference: Workshop on “Cultivating Audience & Generating Revenue in the Digital Age” - August 28, 2009
Boston Book Festival - Session on October 24, 2009
Distribution U. with Peter Broderick - One-day workshop on marketing and distribution at USC on November 7, 2009
Fans, Friends & Followers: Building Audiences in the Digital Age - Evening workshop at BAVC in San Francisco on December 1, 2009 (Video is available in two parts: Part 1 and Part 2)
Fans, Friends & Followers: Building Audiences in the Digital Age - Workshops in Halifax, Nova Scotia and Montreal, Quebec on January 13 and 18, 2010
Fans, Friends & Followers: Building Audiences in the Digital Age - Workshop in Liverpool, England, sponsored by FACT on January 27, 2010
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